Switch's Initiative for Accelerated Digital Transformation

Platinum Partner digital agency deploys Sitecore's new composable digital experience technology for clients

Sydney, Australia - 29 March 2022 - Switch, a digital agency that helps businesses transform their operations, is using a new composable offer as a service initiative aimed at helping companies align and accelerate their transformation agenda.


The Sydney-based agency said it is now providing businesses with the opportunity to implement composable solution architecture and software from its technology partner Sitecore in a planning framework designed to drive ROI on business plans, target operating models and effective data architecture.

Switch is offering the latest platform components from Sitecore, including customer data management, content management, e-commerce, and marketing automation.

Switch said its sole focus on Sitecore's composable DXP (digital experience platform) is aimed at helping businesses move quickly to create new capabilities which drive business performance. The company noted that research firm Gartner expects that by 2023, 60% of businesses will seek composability in new application investments.

"The nature of a Composable DXP means that components can be smaller and quicker to implement," said Andrew Davenport, Switch Managing Director. "It also means customers can focus on key issues and key technical choices across multiple vendors which allows an organisation to keep evolving to meet its customer expectations without wholesale re-investment across its tech stack. We see this composability as critical to continued customer transformation".

Switch's existing clients include the Housing Industry Association of Australia, Frasers Property, Yamaha Motor's, and the country's largest hire and end-to-end solutions company, Coates.

As part of its Composable DXP initiative, Switch has developed a free workshop for organisations seeking to implement SaaS initiatives, helping companies understand their required digital experience strategy.


About Switch

Switch is a Sitecore Platinum Partner and a strategic experience agency. Our range of services are designed specifically for each customer to enable businesses to secure the highest possible return on their digital investment. Our team has been built around the best talent and customer collaboration with open minds via a mix of designers, builders, developers, strategists, digital marketers and account managers. See Switch: www.switchit.com

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